Posts Tagged ‘effective internet advertising’

Targeted Internet Advertising: Know Your Market

There is a discussion going on at the Warrior Forum over the past day or two about why marketers are including swear words or the acronyms for swear words, like WTF and BS in their articles, sales pages, etc. A lot of the older Warriors, including the person who posted the topic seemed to think that any swearing, even the use of an acronym like WTF is unprofessional and uncalled for.  Other members were quick to respond that whether or not it is acceptable to use swear words or swear word acronyms depends on who you are marketing to. Which brings me to the point of this blog entry: targeted internet advertising.